Image addicted art director and photographer
Represented by Papaya Films
Clients include // LOCAL HEROES, RESERVED, CROPP, FEMMESTAGE EVA MINGE, SONY MUSIC, ART2MUSIC, KAYAX, DIVERSE, KUKUKID, BOHOBOCO, 4F
"A particular method of imaging that Małgorzata Popinigis uses in her works is based on the combination of two seemingly contradictory elements: cool minimalism and suggestive sensuality. Exploring semantic potential of models and the structural richness of the object, the photographer exposes tension between what is present and what is created; between what is rational and what cannot be easily interpreted or named.
A perspective of "cool surgical vision” (which protects the photographer from falling into banality of eroticism) disturbingly blends with a sense of haptic dimension of reality: body and object. The friction caused by encountering two opposing spheres - sensuality and restraint - creates a new visual quality and atmosphere, so characteristic of her style."
— Paula Milczarczyk — art critic, curator / Arteon
Links:
2019 CANNES LIONS GRAND PRIX WINNER! Glass Lion (Lion for Change, that celebrates culture-shifting creativity) for “The Last Ever Issue” social project on gender portrayal and equal rights.
BEST GRADUATION PROJECTS winner
Małgorzata Popinigis is also an assistant Professor in Academy of Fine Arts Gdansk currently conducting a PhD research on modern notions of femininity and investigating the role of images (especially fashion images) in creating, reinforcing or disrupting them within society.
